ELLIOTT BITTON｜FALSEGO｜

BRAND DESIGNER & ART DIRECTOR ｜


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Edition 1 / WORK
FDJ - LA FRANÇAISE DES JEUX
  1. TOUR DE FRANCE
  2. OLYMPIC GAMES
  3. REBRANDING
  4. VITROPHANIES
  5. EURODREAMS
  6. WINNERS
  7. DIGITAL CONTENT
  8. 30 YEARS FONDATION FDJ


Edition 2 / FREELANCE
DESIGNS - 2022-2026++
  1. PARIONS SPORT
  2. MUSIC WORKS
  3. ESPACE SANTÉ DES AUREATS
  4. TERMINAL 0
  5. SUNFLOWER VOL.1
  6. CSURVIVORS
  7. MISCELLANEOUS
  8. LOGO RANDOMIZER
  9. AI EXPLORATION

    WHO’S ELLIOTT ? — WHO’S FALSEGO ?
    Info

    Branding, Design, Storytelling. It's all about crafting identities that resonate.
    From rethinking FDJ’s visual universe to shaping campaigns and art directions that leave a mark, my work blends strategy, culture and impact.

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    1. PARIONS SPORT




                January 2026++A betting brand doesn't need corporate gloss to feel credible. For Parions Sport, the shift was simple: stop talking about community, start giving it something to wear.
        Two jerseys. Home and away. Blue and white. Designed to complete an existing clothing line, each piece carries the brand's DNA without over-explaining it: the 1/N/2 betting grid, Loto Foot stars, vintage type, signature blue.

        The entire project was handled to keep budget where it mattered—campaign over consultants. Creative direction covered jersey design, film, and photography, all built around one idea: show the “point de vente” as it actually is.






    53 Sec Film—Raw POV. No staging. The camera moves through real spaces in a “point de vente”, conversations, familiar faces. The brand observes, it doesn't perform.


    VIDEO CREDITS :
    DIRECTOR
    Simon Fernandes
    ART DIRECTOR
    Elliott Bitton
    PRODUCTION – PARIONS SPORT TEAM
    Julie Courtois
    Chloé Georgopoulos
    Perrine Salette
    Mylan Firmino
    CASTING
    Florette Richard & Enzo Andreetta
    Pola Freestyle
    Henry Fexa & Enzo Lefort
    CINEMATOGRAPHY
    Director of Photography — Valentin Loustalet
    1st AC — Gaëlle Monfort
    LIGHTING DEPARTMENT
    Gaffer — Matthias Herrmann
    Electrician — Arno Koch
    ASSISTANT DIRECTOR
    1st AD — Alice Chabot
    GRIP DEPARTMENT
    Key Grip — Reda Koussi
    SET DESIGN
    Léna Langlet
    STYLING
    Benjamin Mallan
    MAKEUP ARTIST
    Jade Benaim
    PRODUCTION MANAGEMENT
    Emma Anquez & Antoine Forconi
    EDITING
    Enzo Penny
    COLOR GRADING
    Valentin Loustalet
    PHOTOGRAPHY
    Geoffrey Berland
    MAKING-OF
    Damien Dabouis