ELLIOTT BITTON｜FALSEGO｜

BRAND DESIGNER & ART DIRECTOR ｜


HOME

Edition 1 / WORK
FDJ - LA FRANÇAISE DES JEUX
  1. TOUR DE FRANCE
  2. OLYMPIC GAMES
  3. REBRANDING
  4. VITROPHANIES
  5. EURODREAMS
  6. WINNERS
  7. DIGITAL CONTENT
  8. 30 YEARS FONDATION FDJ


Edition 2 / FREELANCE
DESIGNS - 2022-2026++
  1. PARIONS SPORT
  2. MUSIC WORKS
  3. ESPACE SANTÉ DES AUREATS
  4. TERMINAL 0
  5. SUNFLOWER VOL.1
  6. CSURVIVORS
  7. MISCELLANEOUS
  8. LOGO RANDOMIZER
  9. AI EXPLORATION

    WHO’S ELLIOTT ? — WHO’S FALSEGO ?
    Info

    Branding, Design, Storytelling. It's all about crafting identities that resonate.
    From rethinking FDJ’s visual universe to shaping campaigns and art directions that leave a mark, my work blends strategy, culture and impact.

    Read more →

    9. AI EXPLORATION







    HIGHBYTHEBEACH_002 (2024)

                    From 2024_2025++This isn’t about replacing creativity—it’s about expanding it.
    The AI Exploration section gathers visual tests built from some refined prompt—designed to push the limits of what machine learning can output when guided by a sharp creative intent.

    I don’t see AI as a creative engine, but as a tool for visual expression and technological experimentation. These outputs sit somewhere between art, advertising, and surreal intuition—provoking questions, opening possibilities, and challenging what a creative workflow can look like tomorrow.




    HYPERTHERMIA_004 (2025)



    ARS LONGA, VITA BREVIS_003 (2025)




    SUNGLASSES HUNT_001 (2024)





    PLASTICLUV_005 (2025)




    GOLDFINGER_006 (2025)